ChatGPT Image 2.0 — Logo Prompt Pack

Before you prompt

ChatGPT's image model works best when you treat logos like design briefs, not wishes. Always specify: brand name, industry, audience, colors (hex if you have them), style references, and what to avoid (gradients, thin lines, mockups unless asked).

Five universal rules:

1. Ask for flat vector-style output on solid or transparent background unless you need a mockup pass
2. Cap detail — logos must read at 32×32 px
3. No photorealism, no 3D glass, no stock-photo clutter
4. Request one concept per generation; iterate in follow-ups
5. You still need a human designer for trademark clearance and final SVG — AI is concept stage

Replace {BRAND}, {INDUSTRY}, {TAGLINE}, {COLOR_1}, {COLOR_2} below.

Style 1 — Minimal wordmark

Design a minimal wordmark logo for "{BRAND}", a {INDUSTRY} company.
Typography: clean geometric sans, medium weight, custom letter spacing.
Color: {COLOR_1} on white. No icon. No tagline.
Flat vector aesthetic, high contrast, readable at small sizes.
Avoid: gradients, shadows, mockups, extra symbols.

Style 2 — Lettermark monogram

Create a lettermark using initials "{INITIALS}" for "{BRAND}" ({INDUSTRY}).
Single bold glyph or interlocked letters inside a simple shape (circle or square).
Colors: {COLOR_1} and {COLOR_2}. Flat vector, no 3D.
Centered, balanced, works as app icon.

Style 3 — Abstract icon + wordmark

Logo lockup: abstract icon left, wordmark "{BRAND}" right.
Icon suggests [growth / security / speed — pick one] without literal clipart.
Palette: {COLOR_1} icon, dark gray text. Plenty of whitespace.
Horizontal layout, flat vector, no photoreal textures.

Style 4 — Badge / emblem

Vintage-inspired badge logo for "{BRAND}", {INDUSTRY} brand.
Circular emblem, simple line icon center, brand name curved on ring.
Two-color max: {COLOR_1} and white. Bold strokes, no fine detail.
Must remain legible when scaled down.

Style 5 — Tech startup mark

Modern tech logo for "{BRAND}" — {TAGLINE}.
Geometric symbol evoking [data / connectivity / tools].
Wordmark lowercase, friendly sans. Accent color {COLOR_2}.
Dark mode variant on charcoal background, separate image.
Flat, crisp edges, no glow effects.

Style 6 — Premium / luxury

Premium wordmark for "{BRAND}" ({INDUSTRY}).
High-contrast serif or refined sans, wide tracking, monochrome black.
Optional thin underline or divider. Generous margins.
Timeless, editorial, no icons unless ultra-minimal.

Style 7 — Playful consumer

Friendly logo for "{BRAND}", targeting [families / creators / gamers].
Rounded shapes, soft corners, mascot-free abstract mark.
Bright palette: {COLOR_1} and {COLOR_2}. Approachable, not childish.
Include wordmark below icon, stacked layout.

Style 8 — Industrial / trades

Strong industrial logo for "{BRAND}", {INDUSTRY} operator brand.
Bold sans wordmark, optional wrench/gear abstract reduced to 3 shapes max.
Colors: {COLOR_1} on dark slate. High visibility on vans and uniforms.
No clipart photos, no gradients.

Style 9 — App icon only

Square app icon for "{BRAND}" ({INDUSTRY}).
Single simple symbol, centered, fills 70% of canvas.
Background {COLOR_1}, symbol white OR inverse.
No text inside icon. Flat vector, rounded corners optional.

Style 10 — Mascot-free organic

Organic modern logo for "{BRAND}" — {INDUSTRY}.
Flowing abstract mark suggesting [nature / wellness / craft — pick one].
Wordmark paired, earthy palette {COLOR_1} and {COLOR_2}.
Calm, trustworthy, flat illustration style not photo.

Five follow-up prompts (after you pick a direction)

Refine: Simplify further — remove any element that fails at 32px. Show on white and on {COLOR_1} background.

Variants: Generate 3 layout variants: horizontal, stacked, icon-only. Same style rules.

Mockup — business card: Place the approved logo on a minimal business card mockup, matte white stock, no extra decoration.

Mockup — app screen: Show the icon on a phone home screen between generic apps, neutral wallpaper.

Export prep note to self: List which elements should be rebuilt as SVG paths by a designer; flag any text that must be converted to outlines.

Quality checklist

• Readable thumbnail size
• Works on light and dark backgrounds
• Two-color discipline enforced
• No accidental competitor resemblance
• Designer brief written for final SVG/font licensing

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